G2ThaUNiT on 09 June 2026
This will be exciting to see. That's Helix's big factor, how much it'll cost.
"I think we've reached a point where it will be hard to imagine that mass audiences can afford thousands of dollars to spend on a console generation," @XBOX CEO @asha_shar said at #BrainstormTech.
— FORTUNE (@FortuneMagazine) June 9, 2026
"I think we will start to see radically different business models that we never… pic.twitter.com/X0nBYl0aSV
You called down the thunder, now reap the whirlwind
