Bofferbrauer2 said:
Sega was bleeding lots of money at the time (mainly due to the arcade market, Sega's main cash cow, crashing into oblivion) and couldn't afford selling the Dreamcast anymore as it was sold at a loss. Sega would have needed to raise the price per console by over $100 to break even, which would have killed the console either way, so they simply pulled the plug while they still could. Also, dropping sales each gen don't have to mean anything. Just look at NES > SNES > N64 > GameCube - but then came the Wii and beat them all. But I agree that the outlook ain't very good to say the least. |
The problem here is Microsoft never was and never will be nearly as creative as Nintendo is to try the blue ocean strategy and make it work. No, Microsoft will never pull off a "Wii" to save the brand, you can quote me on that. As for Sega, they of course wanted to make the money back in software sales, but that wasn't working out for them either.







