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Microsoft - Xbox |OT| - View Post

Ryuu96 said:

I was very happy to join Christopher Dring on The Game Business podcast yesterday. Our chat covered a heap of topics, many of them video game sales related. If you're into that kind of thing, check it out!

And idk about the boss thing, I don't even have any direct reports. But that's cool.

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— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 14:50

"Bringing Your Games To Other Platforms Is How You’re Going To Win" - Circana

Triggering Content to Many.

This is the threat that the Games-as-Platforms model represents, yep.

Not that it's inevitable.

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— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 22:13

Excellent feedback.

All those PC buyers of Helldivers II or Marvel's Spider-Man didn't just buy a PlayStation instead. All those PlayStation players that have bought Forza Horizon 5 didn't go get an Xbox, and all the Xbox players that bought MLB The Show didn't go buy a PlayStation instead.

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— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 21:26

People have their preferred platforms on which they like to play. Few console players own multiple consoles let alone all 3. PC players love playing on PC, and many others play mobile exclusively.

Huge numbers just play Fortnite or Roblox. (And Games as platforms are only getting bigger).

— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 21:28

If you want to still think it's 2005 and there's a group of video game players out there who are going to move away from their preferred platforms on which some have accumulated nearly 20 years of content in their libraries and buy an entirely new system to play one game, well, have fun with that.

— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 21:31

Look around. Formerly console exclusive IP are finding tremendous success with multiplatform strategies. Best chance for success is to reach as many potential players as possible, especially considering just how greedy and massive the biggest live service behemoths are.

It's not about the box.

— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 21:34

"But what about Nintendo!"

Nintendo is a unicorn. No other company can replicate what it does, the brand loyalty it has built over decades, or the massive cultural presence of its IP.

Look at literally any other company and what they're doing to try to fend off Fortnite, mobile or Roblox.

— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 21:37

This market is not going back to a world of high walled gardens and expensive barriers to player entry. Not in a market that is this competitive, with so much content that is widely available on any device, which is, quite often, free-to-play.

The console wars have been over for a while. Let it go.

— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 21:45

Generational, too. Gen Z and Gen Alpha expect their games to be everywhere. If they aren’t, they won’t play them and move onto to something else. Like TikTok.

— Jorge (@jorsneezy.bsky.social) 24 July 2025 at 22:14

100% correct

— Mat Piscatella (@matpiscatella.bsky.social) 24 July 2025 at 22:25

"If you want to still think it's 2005 and there's a group of video game players out there who are going to move away from their preferred platforms on which some have accumulated nearly 20 years of content in their libraries and buy an entirely new system to play one game, well, have fun with that."

But... people ARE moving away from their preferred platform as we speak..

By the end of this generation, almost 20 million XOne owner's will have moved away onto other platforms..
But I guess it is just a coincidence that the only platform that is shedding customers by the day is the only that went full multiplatform, right?.

And Matt and Christopher are completely biased on this because the minute you mention Nintendo to them, they both go "Oh but with Nintendo is different!".

Give me a break! So you gonna tell me that it is beneficial for Sony to release Stellar Blade and Helldivers on PC, and for Microsoft to release FH5 on Playstation, but somehow it wouldn't be the same if Mario Kart and Pokemon were to be released on PC? Do you have any idea how much those two games would sell on other platforms? I mean, Palword sold 20 million on PC in a matter of weeks, and that was a totally new IP! can you imagine how much would Pokemon sell?
But you wanna tell me that Nintendo is the only one stupid enough to not see the the supposed benefits of going multiplatform?

Oh, and I'm not saying this because I want Xbox to sell more consoles or anything. In fact, now that they are full into that AI s*t, I really wish nobody would buy their products anymore. I'm just pointing out the flaw in this logic: If going multiplatform is so beneficial then why is Nintendo not going that route? are they stupid?

A bunch of BS. Microsoft decided to go multiplatform because their greed has blinded them. And Sony is doing it just because they don't have a direct competitor anymore, so they are confident that this strategy won't really affect them.