By using this site, you agree to our Privacy Policy and our Terms of Use. Close

Remember that E3 where Sony came out on stage with two guys and snarkily exchanged a physical game to highlight how "pro-consumer" Playstation was compared to Xbox (this was before Microsoft abandoned their planned DRM nonsense)? That event single-handedly sealed PS4's dominance. If Sony could somehow manage to keep their prices the same, or even lower them a smidge, they could easily run with the pro-consumer thing again and win the day. I mean, this is their big chance. Fate is once more winking at them from the corner of the room. Will they? Probably not. But if I were in their US marketing department, that is exactly what I'd be trying to get the top guys to go along with.