Avowed would've been really cool if it was actually marketed as an action-adventure spin-off set in Eora to compliment the main series, if the main Obsidian team had spent the last 5-6 years making a AAA Pillars of Eternity III instead.
All I can say now is we better pray that Playground have seen what happened to The Veilguard and Avowed and actually heed their warning. Just give fans and gamers what they want, is that asking a lot?
I can somewhat understand that the lack of sales and buzz around Pillars of Eternity II was disappointing. I think the timing of that game and the lack of marketing were probably the biggest factors, since it was incredibly well rated by everyone who actually played it.
If they simply had the foresight to put their enhanced budget behind a sequel in the vein of Baladur's Gate III or a modern Dragon Age: Origins, there's a massive gap and demand in the market right now. Look at all the frustration and disappointment after The Veilguard, how can they not see this? This isn't something new, GreedFall came out almost 6 full years ago now and exposed the demand for this genre.
Gamers are hungry for deeper RPGs with more immersive and innovative mechanics, not shallow experiences with mediocre writing and meaningless choices. Everyone in the industry can see the contrast between Kingdom Come and Avowed right now, they set themselves up for this.