Xbox |OT|

[Ryuu96]

#XBOX STRATEGIC MARKETS SE ASIA 2024 YEAR IN REVIEW

At the close of 2024, I’m incredibly proud of everything that we’ve achieved as @xbox.com in growing the games ecosystem in SE Asia, Taiwan and HK.

🧵 below:

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

☀ Discovered and engaged with over 300 new games and devs in 2024 (⬆️ vs. 2023).

🤝 Funded more games and developers (⬆️vs. 2023) from countries including Singapore, Indonesia, Taiwan, Thailand, and Malaysia.

🔩 Onboarded a ton of devs to the ID@Xbox program (⬆️vs. 2023).

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

🚀 Supported the launch of many titles from the region including Nine Sols (for Game Pass), The Star Named EOS, Cat Quest 3, My Lovely Empress, Paper Ghost Stories: Third Eye Open, Dark Light, DreadHaunt, and Petit Island.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

📢 SE Asia and Taiwan titles featured in Xbox marketing and showcases including the East, South and Southeast Asia Indies Select collection, Gamescom and Tokyo Game Show, producing a regional games sizzle reel, Indie Selects features, the ID@Xbox Digital Session Asia and more.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

📋 Delivered several major Xbox-led events including Game Camp Asia across multiple SE Asia markets, the first ever Thailand Xbox Discovery Day, Singapore Xbox Discovery and Women in Games Asia event, and brought many SE Asia devs to Korea Dev Days.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

👩‍🏭 Supported the games industry through regional events like Taipei Game Show, GDS Philippines, PGDX, Taipei Game Dev Forum, IGDX, Tokyo Game Show, SwKGDC, Brunei Indie Jam, and Gamescom Asia.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

👩‍💻 We showed up for women and underrepresented devs: 11 out of 12 Game Camp Asia teams from SE Asia featured women devs, the Creator collection highlights underrepresented devs and games from across Asia, strong ongoing partnership with Women in Games Asia.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

💬 We continue to work closely with important leaders and associations to push forward progress for SE Asia, Taiwan and Hong Kong. I can feel the palpable energy and excitement as our massive kampung (“village”) continues to rally around each other and our ecosystem’s growth.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

I am also thankful for all that my boss Agnes, my colleagues and teammates from across Xbox, as well as leadership, have done to help SE Asia, by providing opportunities, unlocking resources and supporting the devs and games directly.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

We also have an incredible 2025 ahead. The work goes on to bring as many of the exciting games and devs from region to the Xbox ecosystem, so they may benefit from our platform's support.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

We're also going to see new opportunities spin up by passionate community leaders and groups across SE Asia, and my hope is that Xbox can do its part to accelerate and support as many of these as we can.

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— Junch (@junchgaming.bsky.social) 24 December 2024 at 13:32

Last edited by Ryuu96 - on 27 December 2024