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This one is objective... but you need to have experienced both of them to see it and have lived in the US.

The 16-bit war was the video-game war to end all wars. Nothing was like it before, and there will never BE anything like it again. Those two sides (Nintendo and Sega) literally had it out for one another. It was personal. And for us kids, who were thrust into the middle of it, it became a real-life Lord of the Flies. Physical fights were had on playgrounds. It was the real deal.