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EpicRandy on 19 August 2024
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Imaginedvl said:
EpicRandy said:

MS is not competing with Sony on pure console market share and has not been for a long time. The exclusive strategy they are using is not in the hope that their consoles will somehow pick up but rather to give them more success over what they now view as a better metric (MAU, Subscription service growth, and ROI).

And on those fronts, MS is already besting Sony quite substantially in fact, that's why their change in strategy is not immediate and drastic but slow and gradual. They have a winning strategy for the metrics they deem best and they want to make sure their shift produces an overall measurable positive impact. 

Yes, and that's what I'm saying. Xbox is doing well (and their strategy is not to sell Sony in console over); they do not care (and should not). 
We can argue about when they stopped to care or why they pivoted. But at the end the new strategy is definitely to make money somewhere else and it looks to me that they are on a very good way to achieve that.

This leads to also starting to get some of those AAA on other platforms (starting with Indiana Jones, Hellblades 2, and possibly some other day 1 there). 

I think Indiana Jones is a pretty safe timed exclusive as MS themselves confirmed it earlier this year and so far (I think they said they had no plan to date for a PS5 release).

Helblade 2 yes but I don't see it for a 2024 release, I think early 2025 is a better bet if only to make it again a contender in 2025 awards.

Also, recently MS dropped the day 1 release for lower game pass tiers, I think this hints that MS wants day 1 to be reserved for their premium ( consumer with a better profit margin), and on console, it's Xbox, on subscription it's GampePass Ult, on PC they it would be Windows Store but as it is utterly irrelevant it's Steam. 

My guess is, except for select titles(Minecraft, CoD...), Xbox will still feature Day 1 exclusive for quite some time, but the exclusive window will gradually shrink, something like 1+ year to 6 months, to 3 months to 1 month, event to 1+ weeks only to give a premium feel to their premium user (again  consumer with better profit margin)