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Asia has different social foundations, same with religion and history, so is hard to make them interest in themes that are so different and sometimes go against what define them in their society, the thing is Japan is a big market and of course companies want to enter.

Companies like SquareEnix,Frownsoft, Capcom, Konami, has evolve to target those places but in Japan has lost interest cause of that change.

Is really hard to make a balance when the difference in the mind of the ppl are so deep in their own persona, that you see great games outside Japan sells really well but in Japan dont last even a week. Look how Metroid is very well known outside Japan but in Japan nobody cares, thats why ppl call Metroid a western game.