I do not think gamers care whether or not Sony makes a loss with a price cut this year. Most PS3 owners are waiting for the PS3 to drop in price. $400 to $500 console in US is out of reach for a lot of people. $300 price tage now that is very price attractive.
PS3 price drop in US is unlikely. But a PS3 price drop in PAL region is possible before Xmas this year. PAL region pay double the price the US customers pay for all consoles.







