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Microsoft CVP and key Xbox innovator Kareem Choudhry is leaving after 26 years at the firm.
— Jez (@JezCorden) April 5, 2024
Major leadership changes are designed to accelerate growth plans across Xbox Game Pass, services, and (yes) console hardare.
DETAILS: https://t.co/6Ro7eSV8dk#Xbox
i.e. Kareem leaving was circumstantial, he's very loved at Microsoft from what I've heard (and he's awesome to talk to IRL, genius-level dude). But Microsoft is streamlining AI under hardware as a result to bring the teams into closer collab as they accelerate implementations.
— Jez (@JezCorden) April 5, 2024
Ashley McKissick and Kevin Gammill are heading up a newly-created org named the Xbox Experiences and Platforms teams, which I understand will re-energize investment in polishing the overall Xbox experience across Windows and Xbox consoles.
Catherine Gluckstein will now lead the Xbox Strategy and Regulatory team, owing to her expertise and success in helping Microsoft navigate the regulatory nightmare that was the Activision-Blizzard acquisition across the EU, UK CMA, and U.S. FTC.
Additionally, Jennifer Creegan is moving across from Microsoft's wider Advertising org to lead analytics and business planning for the Microsoft Gaming team.
Microsoft is kickstarting various initiatives internally to improve upon some of the pain points I outlined in a recent article on Xbox's strategy linked above. These include innovating in hardware, exploring how to expand Xbox to new markets, as well as ramp up marketing and investment for Xbox Game Pass — rather than decrease it, per some reports.
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