Xbox |OT|

[Ryuu96]

shikamaru317 said:

Ryuu96 said:

That 110m goal was silly, Imho, I don't believe Game Pass could ever reach 100m+, comparing it that directly to TV streaming services is not sensible Imo, I think the way people consume TV Shows/Films is a lot different to the way people consume Games, I'm not saying Game Pass can't appeal to a casual audience, it can, but I think it won't be able to engulf them in the same way TV/Music subscriptions have, for a few factors, it's a lot easier to binge a TV Show or Film than "binge" a game, whatever that would be, many TV Shows are exclusively to subscription services, Game Pass has no exclusives, there's far more TV Show content, you don't have to put much effort or thought into a TV Show versus a game, some people literally only play a single game so it would be useless to them, etc. But it doesn't matter, it was always positioned as an additional source of revenue and as long as it remains profitable it will be fine. Just don't have the expectations it will get Netflix numbers.

Most casual gamers are on mobile anyway these days, so unless Xbox plans to add their upcoming Android Xbox store to Gamepass, with a selection of free mobile games, kind of like Apple Arcade, I agree that they won't get anywhere near 100m ever, even some of the tv streaming services like Paramount+ and Max and Peacock are struggling to hit 100m subs, only the 3 biggest have pulled it off so far (Netflix, Prime, and Disney+), and even those 3 have all lost subs in recent months due to raising prices and the declining quality of their content libraries. Gamepass just isn't going to pull off 100m+ users, core gaming isn't big enough and casuals don't game on console near as much as they used to (Switch aside).

Think the only chance of that is if it is literally everywhere like Netflix, on PlayStation, on Switch, on Steam, on Xbox, on TVs, on Mobiles, etc. You can't expect 100m+ on only Xbox, Windows Store and xCloud and it's a lot easier to stream a TV Show than it is a videogame so xCloud isn't a viable option for many, yet, maybe it will be in the future, that's a long term play. I think Steam could give it millions though, from all the people who don't want to touch Windows Store, Lol. It'd be interesting to see if they have any strong plans for Game Pass in their mobile plans though, a bit difficult, since basically all the biggest mobile titles are F2P, Lol.