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EspadaGrim on 04 February 2024
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Ryuu96 said:
EspadaGrim said:

Funny how I didn't even mention CoD in my post which makes it much worse, that is a game that has pushing power if Xbox gets a clue and starts getting serious about marketing with GamePass and that is a yearly release. They have even yet to announce past CoD coming to GP to see how big of a push it will gives sales.

That's why I mentioned COD though...Microsoft performed their own internal survey and conduct one by YouGov (a 3rd party) precisely to show that COD going exclusive would not cause a drastic shift in the market and many regulators agreed with Microsoft on this assessment (aside from crackpot FTC) that not even COD as an exclusive would significantly change things.

So COD Marketing + Game Pass may sell some consoles and provide a decent push but it will be nothing big if even exclusivity wouldn't change things and used as a reason as to why COD can be acquired (again, by independent 3rd party polling companies and regulators).

The issue with COD specifically, tens of millions of COD players have already swapped to PlayStation 4/5. Why on Earth would they switch back to Xbox for marketing? COD is basically a platform now thanks to the shitty COD HQ, all their purchases are PlayStation, all their stats are PlayStation, all their friends are PlayStation, they have zero reason to switch.

ES6 is really the only major individual console pusher left and Starfield failed to push Xbox hardware in a significant way, everything else has to be added together for a collective effect - And why Microsoft may be opting for this move, impatience, don't want to wait for that.

My problem is that they are giving up before even trying.