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Look no further than Cyberpunk 2077. Announced in 2012, disastrous release in 2020, out of beta in 2022, playable as advertised in 2023.
Did it help to build the hype and inflate their share price? Yes. Did it ruin their reputation and our trust (possibly forever)? Also yes.

Long story short, announcing games which are the far away from release, rarely is a good news for end users. In fact, it does nothing for the customer and it's deliberately created to satisfy short to midterm shareholders' goals.

BTW, CDPR shares still haven't recovered and they've been on 2017/2018 level for 3 years now, but if were an investor before 2021, you could make even 400% on the CP2077 hype and I bet this was the place where the push for the release came from.