It is not about being an 'important' exclusive, but if you make the decision to show off the Series with Hellblade II, have multiple trailers of the game and choose Hellblade II to be the game to have a life performance concert then yeah you create Hype and expectations.
It is also not about Users expectations being wrong but about 'fair' expectations not being met. At some point the covid excuse also has run his course... Playground also developped a game during that time and FZ Horizon 5 released ages ago.