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Ryuu96 on 19 December 2023
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Mnementh said:
Ryuu96 said:

Sony's concerns about ABK.

I think this is key: "MSFT is building a mobile gaming store to compete with Apple and Google".

I always thought that the main reason for the acquisition are the mobile titles, not only the mobile leader with King, but also games like Hearthstone.

Tbf it's what Microsoft told us multiple times but core gamers called em liars and said they just wanted COD to destroy Sony 😭😂

I posted it in here before, I think near 50% of ABKs revenue comes from mobile titles and it's an area where Microsoft is hugely lacking in (and the biggest area of growth).

In order of importance the ABK acquisition was probably Mobile Growth > PC Growth > Console Growth.