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Fergusson: To what Kaleb is saying, the way that people play now has really changed. It was always about how many credits did you see, how many games did you finish. Now people have started to settle in where games are a hobby or a lifestyle. You become a player of a particular game. I'm a Madden player, or I'm a Diablo player, or I'm a Destiny player. You have this game that you can keep going back to as a live service. What's motivating with Diablo IV is that we know that people are coming from Diablo III. It's been out for 11 years, it's on season 28, and we still have millions of players that come back to that game every season.

The Hollywood Reporter