Xbox |OT|

[G2ThaUNiT]

Deyon said:

Ryuu96 said:

Think of it this way, which is the way it's meant to be thought of: Microsoft isn't "losing" $69bn, they're changing $69bn from cash into assets, the $69bn becomes ABK in assets (also, Microsoft will make that back quickly either way). The money they make from Activision-Blizzard will be more than the money make from interest on that $69bn.

Also...Activision definitely does not have only 1 mainstream franchise...There's Call of Duty, World of Warcraft, Overwatch, Diablo, all of those IP are massive. Call of Duty and Diablo's most recent entry just broke records for their respective franchises, Lol. 

In addition, King is massive, Candy Crush is massive and 36-47% of ABK's recent revenue came from Mobile. Activision-Blizzard pulls around $7-$8bn in revenue per year, and around $1-$2bn profits per year. ABK is still the biggest third party publisher in terms of revenue and profit.

Activision provides a boon everywhere, to Game Pass, to their PC efforts and to their Mobile efforts, it's not just Game Pass they want ABK for.

I totally forgot about Blizzard and King being part of Activision.

After I posted my comment I went and saw their annual income reports, and definitely it's a smart investment. I stand corrected. I was in my gamer bubble and only thought of CoD being the money generator which is only a small percentage of the big picture.

I'm not a huge of the deal personally. My biggest positive is that Blizzard is finally removed from the corporate clutches of Activision although I doubt it'll make much of a difference as damage has been done for years now and pretty much all the creative leads have since left to found new studios or retired.