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While I get the argument of popularity and mind share, I do think that it glosses over the core of the issue. While yes you do have a lot of casuals buying these products that don't have much of an idea about the differences between Nvidia/AMD/Intel, we have also seen in the past that if AMD comes out with products that beat the competition, their market share does in fact increase.

For example if we look at their CPU market share:

You can clearly see that with Ryzen 5000 and 5800X3D, the products were so good that Intel was losing market share in the consumer space. Only when AMD released Zen 4 and it's subpar performance and value did they once again start losing market share.

So the whole "casuals don't know any better so AMD can't gain market share" simply glosses over the core of the issue. The primary reason why AMD doesn't gain market share is because they aren't offering a reason to buy AMD products over Nvidia/Intel. So why would someone that has been buying Nvidia/Intel in the past go with AMD when they don't give a reason to switch brands?



                  

PC Specs: CPU: 7800X3D || GPU: Strix 4090 || RAM: 32GB DDR5 6000 || Main SSD: WD 2TB SN850