| gtotheunit91 said: I’d honestly be shocked if upper MS management actually gave a damn about a AA exclusive that had absolutely no marketing, all while going through the ups and down of a regulatory process on a $70 billion deal 😂 |
I'm sure someone is looking at each release and saying "ok how much did we spend making this and how much did it make back?". With the gamepass model this may give a very negative look at the return. They could think "Ok it sold very little and we didn't see an increase in gamepass subs so it's a failure." But of course you also need content to maintain existing subscriptions. If they're expecting an instant return on investment from their released titles then they don't understand the own business model they've created, and if they were expecting Hi-Fi Rush to provide a decent boost of new subscribers they'd also be mistaken. Basically success for them now should be based on hours played by subscribers.
I do wonder what is happening with Gamepass numbers though, we haven't had an update in a long time and NPD is saying subscription sales are down this year, though this number includes PS+/NSO too. It wouldn't surprise me if the number of GP subscribers are lower now than they were a year ago.
MS reported 18m subscribers Jan 2021 and 25m subscribers Jan 2022 just after Halo but have not reported the number of subs this year which isn't a good sign, but expected when you have a year without producing 1st party content for it. It'd be like Netflix not releasing anything for a year and just getting shows that are available elsewhere instead.
