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BasilZero said:
CaptainExplosion said:

Yeah, why? What could Sega gain from this? I didn't think Angry Birds was as big as it used to be.

IP ownership.

They can still make money from existing copies/versions of the game and still make money from any expansion of the IP to stuff like TV shows, movies, etc.

They already did that

https://en.m.wikipedia.org/wiki/The_Angry_Birds_Movie#:~:text=The%20Angry%20Birds%20Movie%20(also,distributed%20by%20Sony%20Pictures%20Releasing.

Grossed 352 million $