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I will always blame Don Mattrick for the later years of the 360’s life and obviously the launch of the XOne. MS was looking into the tech for the Kinect due to the success of the Wii, but when Don joined, he really pushed for it and has always been credited as the one who spearheaded for development of the Kinect that ultimately lead to his demise. Not to mention pushing for Xbox to become more of an entertainment device rather than mainly for gaming.

Don did more harm to the Xbox brand than anyone else ever will.