Ryuu96 on 27 January 2023
Developer_Direct, Presented by Xbox & Bethesda - YouTube
Seems to be doing well in views, it is currently sitting at 1.9m views.
Just as a comparison to something similar, I checked some recent State of Plays.
- State of Play | September 13, 2022 | [English] - YouTube - 1.5m Views.
- State of Play | June 2, 2022 [ENGLISH] - YouTube - 2.5m Views
- State of Play | March 9, 2022 [ENGLISH] - YouTube - 1.3m Views
I'd say that's great for a show which was repeatedly said as only featuring 4 titles, it wasn't overhyped, it was just gameplay for announced titles.
On top of the extremely positive reception to the shows format it has undoubtedly been a huge success marketing wise.
Xbox has finally nailed their marketing approach for their shows, Lol. Not including E3, their E3 format has been fine.
Last edited by Ryuu96 - on 27 January 2023
