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hinch said:
Captain_Yuri said:

Pretty much seems to be the pattern. They apparently went to MS/Nintendos school of product design where one generation of product is great and the generation after is shat. As GPUs sit on shelves as they did with Turing, it is like a domino affect. People not buying GPUs means retailers not ordering more GPUs from Nvidia which leads to Nvidia not ordering more GPUs from TSMC which leads to TSMC lowering their prices. Thanks to the recession, people will be buying less and less. The key question will be that when the next gen comes out with presumably better price to performance ratio, will the mining boom happen again? Cause that's what turned Ampere/RDNA 2 generation from "hot diggity damn" to "oh hell naw."

Yeah lol. Its such a strange thing to see a company repeat the same mistakes. Its not exactly that long ago that Turing sat on sheves.. and it took a good generation of decently priced and specced GPU's; with Ampere, to get people interested in PC hardware again. But now they're back again with horrible pricing (and sales) to keep profits high as they were during the mining boom and pandemic. When the mining crash already happened and people aren't willing to spend that much money on a graphics card. Particuarly in the upper high end/mid range.

The problem is that they think their customers are stupid. But its the contrary when there's an econonic downturn affecting a lot of countries and people, they are more likely to do research first. And if they see a $500 4060Ti barely beating out a 3070Ti, two years later just ain't going to cut it for a lot of people. DLSS 3.0 or no.

The only recourse I can see is that AMD will price Navi 32/33 cards sensibibly and not slip up.. forcing Nvidia to be more competitive with their pricing. But that's unlikely to happen seeing as what they did with Navi 31 vs AD103/4.

Makes me wonder how they will tackle Blackwell in a couple years time. If AMD does manage to pull a rabbit out of the hat with RDNA 4 (and that's a big if) and start playing around with more GCD's and MCM and actually makes a compelling product. Nvidia has to make drastic changes to their strategies. They can't keep selling GPU's at this rate in any case..

True that. The PC GPU industry has largely become a clown fiesta. The issue is that companies are too slow to react to current trends. Nvidia/AMD likely booked unusually large allocation and manufacturing of their last generation cards during the mining boom. Because of this, you have this situation where because of the influx of Ampere/RDNA 2 cards, Nvidia and AMD priced their new cards pretty high.

Last gen you had:

3090 $1500 - 6900XT $1000
3080 $700 - 6800XT $650
3070 $500 - 6800 $580

This gen it's like

4090 $1600
4080 $1200 - 7900XTX $1000
7900XT $900
4070 Ti $800 - Delayed

Now Radeon did the usual and correct thing when there's an influx of GPUs before next gen launch which is to give their prior gen GPUs a massive discounts. Radeon discounted their top to bottom full stack with insane price drops.

Nvidia on the other hand went full greed mode and kept the prices outside of the 3080 Ti and above largely the same and instead increased the prices of the Lovelace GPUs unlike Pascal to Turing where with Pascal, you saw crazy discounted prices of GPUs where a 1080 Ti could be had for as little as $400 brand new. Overall this continuous circus is pretty bad for pc gaming in general. For the first time in the history of gaming, we have Sony first party coming to PC along with a wealth of games that typically skipped PC coming to the platform. But its so dang hard to recommend buying a PC because of the horrendous prices of GPUs. Such a sad state because Lovelace as an architecture is insane. We haven't seen uplifts like this in both performance and efficiency since Pascal days yet... Only those with disposable income can enjoy it... Hopefully Blackwell ends up being better.



                  

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