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RolStoppable said:
disolitude said:
RolStoppable said:

No, it absolutely isn't if we are talking about becoming #1. The name "Xbox" has a certain image attached to it and a new console that launches with this name (let's say Xbox 720) automatically carries that image over, whether or not it would still hold true.

"Xbox" doesn't have the image to get widely popular, thus preventing it from becoming #1. So in order to win, Microsoft has to kill off their Xbox brand.

I don't know where you live so it may be different there but here in NA Xbox = Cool games

I can't entirely disagree with that conclusion, but you have to realize that the gamers who think that way are a minority. There are lots of gamers who think in a negative way about "Xbox" and then there is a huge amount of people who are completely indifferent to "Xbox" and would never ever consider to touch such a thing.

In case MS names their next console again Xbox something, the people who think that "Xbox = cool games" would most likely buy it, but on the other hand you have much more people who wouldn't buy it because the name of the console alone would reinforce their negative prejudice about Microsoft's system.

 

I guess you are reffering to RROD...cause I really can't thnk of anything else MS have done to screw consumers this generation.