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Ryuu96 on 17 November 2022
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Update 11/17 2:56 pm PT: IGN has learned additional details leading to what ended Activision Blizzard's 14-year partnership with NetEase following one NetEase executive's social media statement pointing the finger at a 'jerk.'

According to sources at Activision Blizzard familiar with the company's partnership with NetEase, the agreements between the two companies are reviewed every few years in order to extend the existing agreements.

However, a new proposal from NetEase would have "fundamentally changed" the terms of the agreement and impact certain aspects of the deal including, "how games are launched and operated," as well as changes over the "control of our IP."

Our sources also indicate that the company is committed to the Chinese gaming market, one of the largest consumer markets in the world, and that "alternatives" are being looked at to bring the games back to the region in the future.

Activision Blizzard Committed to Chinese Gaming Market Following End of NetEase Agreement - IGN

Probably Tencent getting the deal then.

Last edited by Ryuu96 - on 17 November 2022