konnichiwa said:
Xo November fine but February is lame when you have E3 four months later. |
The issue is how much they have releasing before E3 (at least, planned).
- Minecraft Legends.
- Ara History Untold.
- Forza Motorsport.
- Redfall.
- Starfield.
There's DLC which will typically have lone announcement trailers near that period too but could be added into a stream.
- Halo Infinite Season 3.
- Forza Horizon 5: Expansion 2.
- Sea of Thieves Season Nine.
Then we have Game Pass Day One releases before E3.
- Atomic Hearts.
- Persona 3 & 4.
- Wo Long: Fallen Dynasty.
- Flintlock.
- Ark 2.
- Replaced.
- Ravenlok.
- The Last Case of Bendict Fox.
- Riot Games Catalogue.
Then they could slap some Activision-Blizzard stuff into it (not Game Pass but marketing).
- Diablo IV.
All of this stuff is planned to release before E3 2023 and I'm even missing out a lot of stuff.
Fact is that Xbox's marketing is still really bad, they have got to get better at marketing their own 1st parties, but they also have to get better at advertising timed exclusives, Game Pass releases and marketing deals, they have had a lot of very high-quality Game Pass releases and timed exclusives which they barely make a peep about.
They should copy Nintendo Direct, and I think they should do it with X0's branding. Quite honestly, they should probably at some stage be having a "Game Pass" stream every few months in a Nintendo Direct format to showcase everything coming to Game Pass in the next 3 months. It's not a complete fix to their marketing issues but it's a start.