JEMC said:
From the JPR article, EVGA is estimated to have 40% of the dGPU US market. To lose a partner like that so close to the launch of your new products is something to not only care, but worry about.
And that's exactly what EVGA, and probably the other AIBs in private, complains about. It's not a sustainable situation.
Well, from the GamersNexus video, the CEO doesn't say that he wants to retire, he only said that he wants to spend more time with his family and is tired of travelling for meeting with Nvidia, meeting where, from what we're learning, they have little to no saying at all about the strategy and marketing campaign. By not travelling that much he achieves his goal of spending more time with the family. |
Well Evga gave their notice in April so Nvidia had plenty of time to prep. Nvidia might not have known that Evga was gonna make such a big deal out of it but they certainly knew about Evga leaving so it really shouldn't matter much.
And the thing overall with Evga is they essentially failed to adapt to the demands of the current market imo. You look at the other AIBs, especially the big 3 which are Asus, MSI and Gigabyte, you see them developing a lot of new products, especially things like laptops and monitors which are high margin products. Evga on the other hand has 80% of their revenue purely from selling GPUs. I think ultimately that is what killed them and I am sure we will see other AIBs go down in similar fashion in the future that fail to adapt. Evga did certainly try laptops back in the Pascal days but that never really went anywhere.
Now evga will be known as a power supply company which to be fair considering ATX 3.0 Power Supplies are coming out and there's a lot of power hungry GPUs that will be coming out from both Nvidia and AMD, isn't a bad idea considering the margins. But overall, we will see where they go from here cause as a brand name, they are about to become largely irrelevant very quickly.
PC Specs: CPU: 7800X3D || GPU: Strix 4090 || RAM: 32GB DDR5 6000 || Main SSD: WD 2TB SN850