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aTokenYeti said:

I think you have been vastly overestimating PlayStation’s brand power and loyalty of customer base in the US this entire thread which is why Xbox returning to its 7th gen heyday seems so outlandish to you. The PS3 had a significantly more diverse and higher quality exclusives library than the Xbox 360, particularly in the second half of its life, and it simply did not matter in the US. American customers are vastly more price sensitive and service oriented than European and Japanese customers, they are extremely fickle, and have shown each and every console generation they will switch brands en masse without a moments hesitation. 

In mid 2005 the idea that the upcoming Xbox 360 would outsell the PS3 in the US lifetime was similarly outlandish, but if there is one thing Xbox and Microsoft really understand it’s the US market and its customers. 

So a 20M Xbox Series X/S lead in NA by the end of the generation doesn't seem outlandish to you? As I've pointed out in my other post, there are various things happening to the Series consoles that hasn't happened to the Xbox 360, as well as the PS5 selling significantly better than the PS3, that some people refuse to grasp. One look at the numbers will tell you what is needed for Xbox Series X/S to reclaim seventh generation glory days in NA. Currently it isn't doing enough to entertain that scenario even with the margin it is currently outselling the PS5 at. That's the reality some Xbox fans need to understand and come to terms with.  

Also, regarding the second half of the Xbox 360's lifecycle, you know what else it had that tremendously boosted sales in NA? The Kinect fad. A lightning in the bottle moment for Microsoft that won't easily be replicated.