I believe Activision Blizzard is the largest third party company, as far as the ones that make games for consoles. Google says Activision Blizzard's market cap is $64 Billion. EA's market cap is $38 Billion. Activision Blizzard is worth almost 2 EA's.
I think the company might have been seen as "on sale" considering all of the problems it had lately. Even before the sexual harassment stuff, people were leaving WoW in droves. Microsoft sees a deal and decides to buy AB.
I thought Microsoft spent a lot of money during the 360 era, but this really puts all of that to shame. Gaming used to be a hobby for them, but now they are really putting some serious money into it. There is not much limit to what they can do if Microsoft's board keeps giving Phil Spencer a bunch of blank checks.
curl-6 bet me that PS5 + X|S sales would reach 56m before year end 2023 and he was right.
My Bet With curl-6
My Threads:
Master Thread, Game of the Year/Decade
Switch Will Be #1 All Time
Zelda Will Outsell Mario (Achieved)
How Much Will MH Rise sell?
My Bet With Metallox







