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Kakadu18 on 05 January 2022
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Farsala said:
HoangNhatAnh said:

Bold: proof about Switch digital sales in JP is only 20%?

And:

https://jp.gamesindustry.biz/article/2104/21042701/

Summary: Hideki Yasuda makes a point that whilst digital adoption has grown there are still consumers who prefer physical media and undershipment of physical copies can still mean lost sales.

Also a bit about the decline of TV ownership in Japan, with almost a quarter of 30-39 yo not owning a TV as of this past year. Mentions that the current demand for PS5 hardware is likely fueled by the lifestyle change during pandemic necessitating more time spent at home, and not from demand for Ps5 software.

Source is Nintendo. They sometimes release supplementary information, so we can infer digital sales from their shipped data. They don't give specific data like this often so I use the most recent that I can find.

For example Pokemon Sword/Shield as of December 31 2019.

01./01. [NSW] Pokemon Sword / Shield # (Pokemon Co.) {2019.11.15} (¥5.980) - 243.476 / 2.988.134 (-16%)

4.21m Shipped

1.22m In transit/ on shelves+ Digital (30%)

Take away in transit/ on shelves units and we have about 20% digital.

Luigi's Mansion 3 as of December 31 2019

02./02. [NSW] Luigi's Mansion 3 (Nintendo) {2019.10.31} (¥5.980) - 59.349 / 505.998 (-25%)

730k shipped

224k in transit/ on shelves+ Digital (30%)

Take away in transit/ on shelves units and we have about 20% digital.

Super Mario Maker 2 as of December 31 2019

11./08. [NSW] Super Mario Maker 2 # (Nintendo) {2019.06.28} (¥5.980) - 26.402 / 800.504 <80-100%> (-23%)

1.12m shipped

319,500 in transit/ on shelves+ digital (29%)

Take away in transit/ on shelves units and we have about 20% digital.

Actually the Physical sales data is Famitsu as of December 29, 2019. So there is 2 more days for physical sales, so digital is even lower.

Using the same method you can see that BotW had up to 50% digital in 2020, just in that year. Some JRPGs have seen higher digital sales thanks to vouchers (Astral Chain around 50% in 2019 for example), but overall digital still has a long way to go in Japan.