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Really is outstanding to see the collapse of Xbox physical sales in the UK, its 2nd biggest market in the world. If its like this in the UK. EU and Asia will be massively skewed to PS.

JP games have an avg of 84% on PS in the UK. WW that could be 90%+.

For those who keep saying this is due to digital, there is no data to show Xbox users buying digital at notably greater rates than PS in the UK.

https://www.gamesindustry.biz/articles/2021-01-08-43-million-games-sold-in-the-uk-in-2020-uk-annual-report

"If we purely look at digital sales, PS4 had a 41% market share, ahead of Xbox One's 26%."

That's 62% skew for PS4 in digital only, very similar to the physical skews.

Its hard to really see the collapse of Xbox's marketshare till you go all the way back to 360/early XB1 software splits where data is harder to come by. However, I realized one game is the perfect measure for this.

COD comes out every year, is a massive blockbuster and used to have the majority of sales on Xbox. Look at it now:

66% for Cold War on PS. Vanguard is going to be interesting. Its not even a hardware issue as the split in hardware sales is 56:44, whereas COD has now become 66:34.

Its clear. Xbox physical has collapsed, digital has not kept pace either and this could very well be due to Gamepass.