greenmedic88 on 30 June 2008
The money in PC gaming these days is in subscription services.
Blizzard has the best business plan in that respect with WoW and as they shift additional franchises to MMO subscriber formats.
Valve has been able to carve out a great niche for themselves with Steam, which is probably a strong portent as to the direction PC game distribution is heading to as a whole. Are they raking in billions due to direct to drive distribution? Stock says no, but the service is still very successful.
But as far as retail sales go, that roughly 1bn to 19bn comparison is pretty much a no-brainer argument for both developers and retailers in respect to where the focus of the gaming market has shifted.
