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EricHiggin said:

Well it's not exactly charity if you're getting something in return, and what you're getting isn't some small token of appreciation. It's a decent product, just simply not the absolute most advanced. Though I would say after a while of buying into something like this, if that company still hasn't become competitive overall, then leaving them behind wouldn't be out of the question as they were given worthy support and a reasonable opportunity.

No existing system is entirely capitalistic. They all have other forms baked in to some degree. It's not a one or the other scenario as that doesn't work long term.

AMD has the CPU tech advantage overall, but their overall CPU market share and income ain't jack compared to Intel. Without the same level of brand recognition, AMD needs something way beyond Ryzen to even come close to catching Intel. Even if they had that tech, they likely couldn't manufacture enough product since they don't have their own fabs and it's not like TSMC could meet the demand tomorrow, let alone years from now if AMD wanted them to.

I'd guess that if Nvidia ever decides to take a giant step at branching out that it'll be CPU related. With SOC's/APU's supposedly being the future, Nvidia will need a much higher performing CPU to make a competitive SOC at the high end to go along with their GPU's. Otherwise you're probably going to end up with AMD on top, with Intel in second, and Nvidia a distant third.

1. Which is what people have been doing for some time, as made evident by lacking sales/mind-share. People just don't care enough on the high end side, to go for a lesser product. Those that want a cheap, bang for buck GPU will either go with Nvidia or AMD, but the high end for some time has been in Nvidia's court, and it'll remain that way until AMD decides to care to do something about it (let's face it, they hardly do and seem far more comfortable with the low to mid range cards).

2. Of course their market cap isn't as high as Intel's, but the mind-share is what helps to build that, just like it has done for Sony, Nintendo, Intel and Nvidia over the years. Mind-share in this modern age is a very powerful tool to have at your disposal, provided you manage to capture the people's interest. When you look at the next gen that's looming over the horizon, you have to ask yourself who will fare better in terms of sales and popularity. I can tell you with certanty that it will not be MS that fares better, as they are pulling a PS3 late into this gen, with an uphill battle next gen, only this time Sony won't be pulling an MS current gen move and completely tripping up, spending most of the gen to undo the fall MS took.

Sony has such insane mind-share, that it's not even funny. They are popular in the Cinema, TV, and console spaces, to which they all have their loyal customers in the millions. MS has their own, but when you look back on recent history, they've had a failure here, a failure there, Nokia screwing up, Zune, Windows 10 having back and forth issues, DX 12 not really blowing the lid off like DX 11 did etc, the list can go on. Sony's had their own missteps, but MS, jesus, they've been riddled with them for decades now and as large and as insanely rich as they are, they cannot seem to stay zoned in on delivering a completely polished section of their market to consumers as a whole.

In regards to AMD, they are simply playing the longest game, as they have done for years now. Intel being caught in this hilarious manner just shows that Intel was far, far too comfortable being at the top, and how hissy they got with their marketing and rushing to toss out whatever they could against AMD, and Intel still hasn't done away with their security vulnerabilities, which will also serve to eat away at their mind-share, the longer they prolong fixing that mistake. 

Nvidia has already been making investments into the car market, in terms of AI chips, which I'm not entirely sure if AMD has done so, but it's a market Nvidia wants to venture into. AMD will need to tap into other markets as well, if their high end GPU side doesn't hold up for another decade or two. 

I don't think Nvidia will even bother with the CPU side, as that would be a rather large undertaking for them, and likely not worth a huge investment of R&D/manufacturing.  



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