Everyone practically wants their own slice of pie, fenced off, completely within their control, and gaining 100% of the profits. It's no wonder in this day and age, that the games industry wants less and less middle-men in their way. Problem is, is if you spam hundreds of services, all doing the same thing, in the same market, you either fold, annoy customers, or just muddy up the market with lesser services. (I'm still waiting for Uplay, beth.net, Battlenet, Origin to catch up to Steam/GoG Galaxy, because the former are muddying the waters with lesser services).
Mankind, in its arrogance and self-delusion, must believe they are the mirrors to God in both their image and their power. If something shatters that mirror, then it must be totally destroyed.
