I agree with what you are saying about Microsoft, but it also applies to Sony. Sony also makes a lot of money off of subscriptions, not to mention digital downloads and physical sales.
This is why the "sacrifice profits" argument no longer applies. Sony is at a point where they sacrifice profits by not dropping the price. They make $0 in profits off of the people that they don't sell to. Keeping the price high was a good argument last year, because PS4 had an extremely strong software line-up last year. They were selling well even though they didn't need to drop the price.
PS4 is not selling well anymore. Software line-up is not so hot this year, especially compared to last year. It is time to drop the price.
I am really surprised Sony hasn't dropped the price yet. We'll see how long it takes them to do it. It's been so long since their last price cut, that I really have no clue how long they will take for their next one.
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I agree that there is an argument to be made about "bigger install base is always better" but I think it is obvious Sony just doesn't see it that way at this moment. I mean, they didn't even drop the price for the PS4 Slim during the "Days of Play". That right there should tell you that they just aren't interested.