This entire circumstance and how things played out amuses me. You know there was someone at THQ who frequents 8chan, pitched it to the bosses, who don't know the difference between Reddit and other forums and such, and then the magic happened.

As for the internet moral grandstanding, THQ apologized, as they should, nobody was physically hurt, we've had some laughs, and now there's an obvious example as to why Google de-listed them (which I do oppose on principle).

As for the the positive vs. negative PR debate, I actually looked up and learned far more about THQ Nordic after this than I would have so take that anecdote for what it is.