By using this site, you agree to our Privacy Policy and our Terms of Use. Close
estebxx said:

Guess i'm a horrible person because i don't find that offensive... To me it's just a joke.

It's a joke but it's a bad one ... and it's being endorsed by THQ Nordic. Someone literally told people to cease their faggotry (obviously as a joke) and THQ Nordic responded with "that could be in one of our upcoming games". I get that people don't like reaction culture but this narrative that the PR team just accidentally stumbled upon a site they didn't know anything about is besides the point. Really the point is that they acted like shitheads during the AMA. Which is bad PR, and trying to sidestep that by saying that it's not offensive or is just a joke is dumb. It's still a stupid thing to do for your company. 

And you have to admit that compared to what most people consider offensive PR like the Pepsi ad or the Gillete ad ... that comment is WAYYYY more on the nose and can easily be seen as offensive. I mean I think people overreact to most controversies but it's a little disingenuous to act like that comment is no big deal, especially when you're representing a huge company. I don't think you're a shithead for writing that as an anonymous poster on a website, I do think it's a stupid thing to do that can easily cause offense when you're representing a company.