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Ka-pi96 said:
eh, if it doesn't seem out of place in the game I don't really see a problem with adverts. In fact I'd argue in the case of realistic games that they actually make the game better. I mean, having real products and real brands in the game definitely makes it seem more realistic.

Agreed.  I remember a few years back when some were making a big deal about some real world advertisement being in the Bionic Commando remake.  It was just real brands on the soda machines and a few billboards.  I was like, what's the big deal.  Aren't those in the real world?  It's like bitching about going into a convenience store in a game and being pissed because they Doritos and Pepsi on the shelves.  Aren't those on the shelves in the real world?  That just makes it more realistic to me.  And if the devs can get a little extra cash for it, why not?

Now, what I'm not for is something like what is going on in SF5.  Ads on the loading screens that pop up AFTER it loads, not just during, and making it look like the fighters, who are supposed to be fighting for their own glory or country, are whoring themselves out by wearing sponsored clothes.  That seems like they are edging closer to the style of ads found in mobile games.