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GiggityNinja said:
It has to be better. When there's a competition one thing will always try to be better than another thing.
And considering Rock Band came out in November and GH: WT is coming out, well, WAY later, it obviously has a huge time to improve. Unfortunately.

But the 2 things that piss me off about World Tour is
That it's called... GUITAR Hero. Where the hell did the logic in the title go? Oh well. Fucking corporate America doesn't have logic anyway.
And the 2nd thing is that Neversoft and Activision are blatantly comparing themselves to Rock Band, and saying that they're better and stuff. No shit you guys are better. Your competition came out months before. No need to be arrogant pricks about it.

They are keeping the Guitar Hero Name, so people will know the brand name.

I think they're competing with the franchise, not just the first game. Also, Harmonix has had a very aggressive campaign from the beginning. It's kind of eye-for-eye. Not to mention, This is all the information we have for Rock Band 2:

Rock Band (Video Game)#Sequel

So they can't really compare to a game that's not announced yet.