2007-08 Sony Game Division Analysis - PS3 - Loss Numbers

[bumidan]

@ssj12

I understand PS2 sold at a loss (though I didn't go and look up previous financial statements).

The point of the thread is to analyze actual numbers. I will try to avoid commenting on the business strategy and concentrate on just the actual numbers.

I want to get your opinion on the original numbers:

PS2 hardware - I assumed they make $15 per unit - do you have a different number in mind?
PSP hardware - I assumed they also make $15 per unit
PS3 - what is the hardware loss? I assumed $306

PS2 software - I assume they make $8 per unit
PSP software - I assume they make $8 per unit
PS3 software - ???

Basically, we have to assume 5 variable to come up with the 6th variable.
Based on those assumptions, then PS3 software LOST
$8.8 per unit on 57.9 million units sold
or a TOTAL of $508 million dollars JUST ON PS3 SOFTWARE ALONE.

Does that make sense? I ask you guys because I am not very familiar with Sony's numbers.

On the flip side, if you assume PS3 software makes money,
even at a modest $5 per unit or a total of $288 million

then

PS3 hardware lost an average of about $390 PER UNIT

Which is a likelier scenario in your opinion?