Bodhesatva said:
And why do things that have "Wii" in the title sell? Just out of curiosity. |
Are you being sarcastic or are you fishing for honest opinions?
Name branding helps immensely.
But it's not possible to gauge true consumer interest for Wii Fit in the NA market due to the extremely low levels of inventory that have been shipped to date.
If anyone had claimed Nintendo was going to ship less than 1 million units total in the first month of release, everyone but the most irrationally anti-Nintendo naysayer would have said they were nuts.
Between the big NA marketing effort and the low inventory, there's no mystery involved as to why it's fetching about a 100% premium over retail. Flipping Wii Fit is more profitable than flipping consoles. There's no question Nintendo could have sold over twice as many units had they been availabe.
Granted, selling inventory in Europe/Others and Japan is much more profitable for Nintendo due to the US Peso, we're just not seeing the numbers being shipped to either region to fully explain the shortage.
