Microsoft E3 2018 Is The Highest Watched Livestream Ever on Twitch

[OTBWY]

thismeintiel said:

COKTOE said:

I find it a bit odd that Xbox had the most viewers both this year and last given their standing in the console space. I feel safe in saying PS and Nintendo have a stronger brand/more mindshare, and are unquestionably outpacing them in both console and software sales. Not meant to be a jab. Just highlighting the contrast.

The only thing I can think of is that Xbox fans are more diehard. Or perhaps they are more likely to crave positive news about their console of choice. I guess they could just be more likely to watch it on Twitch. 

Or maybe MS just forces their employees to watch it.

Or maybe they were just the first show of E3 (not counting EA since it was nothing) and the show was pretty good (and about 2 hours)? Doesn't take that much mental gymnastics buddy.