zorg1000 said:
I dont think thats what he meant. Basically what hes saying is that even though things werent looking good for PS3 in the first few years (heavy financial losses, massive shrinking of install base/marketshare, ton of 3rd party exclusives going multiplat, etc) Sony did not give up and throw in the flag early (Saturn, Xbox, Wii U, Vita), instead they invested a lot into 1st party development & services and cranked out a bunch of big 1st party games and introduced PS+ late in the systems life. On the other hand, over the generation Microsoft had kinda reeled back on making big hardcore exclusives and was focusing more on their expanded audience they got with Kinect. This strategy was also prevalent with their successors initial reveals in 2013, PS4 was all about being the console for hardcore gamers while XBO was more concerned with Kinect and being an all-in-one entertainment device. The way Sony & Microsoft handled the late years of PS3/360 along with the reveals of PS4/XBO helped significantly in Sony regaining consumer confidence in the PS brand and the opposite effect for Xbox. |
This is true. By the end of last gen, brand perception for Playstation was as high as it had ever been during the PS3 era. On the other hand, brand perception for Xbox was already trending downward for a number of reasons well before the XO launch fiasco. Obviously, this wasn't as meaningful as the XO flub itself but I would say that it was a contributing factor to the PS4's breakaway success.
The problems for Xbox really precede the XO. The Kinect fab kind of put a bandaid over the situation but that proved to be temporary and focusing too much of their attention in that area made things worse in the long run. I don't know who should get the blame, or even if it should be spread around equally, but there has been some very poor planning among Xbox and Microsoft brass.
