Megiddo said:
Vita memory card BS. So many people I know wanted to get a Vita but didn't want to be forced to use Sony's memory cards. Should have just done typical SD/mini SD cards.

This!

 

PS3 was not a failure it was an investment (or gamble) and Blu-ray and the cell processor are good (missed) technologies, but the Vita memory cards are not... Full on greedy Sony there and they lost the second pillar in the market.