*sigh* Well, you must be right. I mean, you did use all those caps. ...and clearly either Sony is really dumb, and wants to pay Wal-mart money to sell Blu-Ray players and increase their future Blu-Ray marketplace, or Wal-mart is really dumb, and just wants to lose money.
Gosh darnit, someone tell those guys they are dummies, and they need to take the VGChartz sales course. Someone stop Sony from giving away money... what are they thinkin, upsetting all the other retailers, in hopes of capturing the heart of the monopoly of rural America? Also, someone stop this darn recession and the oil crisis. We don't like that, and it can't be explained to us, so just stop.
Generalizing Wal-marts profit margins to fit into this particular sales gimmick is a pretty major assumption, based on some pretty major assumptions about profit on HW (and you're discounting investment into future market), and in my opinion, a major error. But, believe what you will -- I find myself getting frustrated in trying to explain what I believe to be reasonable decisions on Wal-mart's part, and that usually just ends up as a flamewar and a waste of my time.
