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Intrinsic on 27 November 2017
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Shadow1980 said:

Xbox can still do well. If they can launch the Xbox v4 at the same price as the PS5 and avoid any PR debacles or pushing some idiotic scheme sure to piss off millions of gamers (like, say, digital-only), they ought to run at least neck-and-neck with the PS5 in the U.S. and UK. They could even increase their market share in continental Europe a bit, though the PS5 will dominate there. They need to just give up on Japan, though.

i couldn't disagree more. like if you really think about it, the fate of the XBox brand right now is no longer in the hands of MS if they plan on still selling dedicated gaming hardware.

As I said in my initial post, this is flat out the worst gen for MS to drop the ball. off the top of my head here are a few reasons. 

  1. next gen we won't see remasters of current gen games. What we will have is hardware that are so much more powerful that they can brute Force everything (current gen games) to 4k Rez with better frame rates. instantly extending the value of any preexisting library. Hell.... being able to play all ur current gen games at higher Rez and framerates will be enough to make a some people upgrade just as we see now with the pro and X.
  2. if they launch day and date with the PS5 (or at least in the same window) then both consoles will be similar on the performance front. more on this in (3)
  3. the games. MS simply doesn't have them. Sony has spent the past 3 console generations acquiring studios. acquiring talent to make games. And Sony allows this talent artistic freedom to make whatever they want. this ain't something MS can just muster up in 3yrs. it took Sony almost 20yrs to get there. 
so if the consoles are priced the same, have the same hardware... the only thing that can differentiate them are the games. and that's something Sony has in spades. but even worse..... what reason would anyone have to leave the PS brand when all their games are playable and look better on the PS5. When all their favorite games will be getting new "exclusive" entries on the PS5. 
Take me for instance. and I'm sure I'm not the only one. I went all digital this gen. and even if you didn't, why leave the PS library and switch to the XB? why would anyone do that right now? what is the Xbox's Trump card gonna be? 
This was the gen for MS to build on what they did with the 360. They didn't. And now I fear the race isn't theirs to win anymore. it's Sony's to lose. And make no mistake, with how successful the PS4 has been for Sony, they will push to make as powerful a console as they can make... especially when considering the PS4pro and XB1X embarrassment, and even if it means them selling it at a $100 loss just to provenance the Next Xbox. that's what they will do.