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Jumpin said:
Wyrdness said:

The flaw in that is the main draw of the series is exploring by focusing on the world and adventure in NDs you spoil that.

If the main draw of the series is exploration, then the marketing should certainly reflect that as it will make the game sound more interesting by marketing to its strengths and the things that will make people actually interested in the game.

The marketing should just hype the game up the way the trailer did leaving the player to naturally find things out is better than spoiling it, for reference Zelda is an adventure game but the marketing never focus on the world and adventure.