FIFA 18 on Switch accounted for 1% of all UK physical copies sold

[gabzjmm23]

wombat123 said:

Judging by the reports of the game's scarcity in stores, I'm thinking that either EA's sales target for the game was really, really low or they sent the game out to die.

I really think so.  Even here in the US, Amazon didn't have a pre-order on Fifa 18 for switch.  EA really seem has a low expectation.  And Nintendo tried helping on the marketing front as well.  Really loving my Fifa 18 on switch.  Will try to get Fifa 18 for X1 during Thanksgiving.