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Johnw1104 said:
caffeinade said:

This time we have a better infrastructure to enable for bigger successes on PC. 

I suppose, but we've always had plenty of people on PC's; even just amoung the FPS genre, the CS/RS/BF/Arma communities have long been huge, and there's been a long list of shooter mmo's through the years that included many of these features. Honestly makes me wonder if maybe it got going due to some famous streamers, much like how youtube and twitch helped Minecraft to explode.

That is my train of thought.

They used the Playerunknown name to gain the initial install base and attract some streamers.
It just snowballed from there.